Sales Automation & Lead Management Tools for IT and Technology Firms

Your web visitors fuel your sales process — and ORBTR's software gives you the tools you need to identify them, segment them, and nurture them with customized site content and email messages... All from within your existing WordPress website.



Check out everything ORBTR has to offer:


Watch Our 2-Minute Overview!

Want to see a quick summary of the WordPress-based marketing software powering small businesses all over the world? Click above to see ORBTR in action!

Lead Tracking

See how ORBTR enables lead tracking, monitoring and segmentation — and integrates those features seamlessly into WordPress!

Optimize for Sales & Conversions

With ORBTR, your website has the ability to choose appropriate content from a library of choices based on who is reading it.

Zapier Integration

ORBTR’s integration with Zapier enables workflows with 200+ online services including Salesforce, Mailchimp, Zoho, Highrise, Evernote, Google Docs, GMail and more.

Click for More!

Full feature list includes email marketing, autoresponders, landing pages, prospecting tools and more!

Three Ways To Get Automated With ORBTR!

Free Lead Tracking Plugin for WordPress
Real-Time Email Alerts for New and Returning Leads
Daily Lead Summary Emails
Real-Time Leads + Visitors Dashboard
Integration with Gravity Forms, Jetpack Forms and WordPress Comments for Lead Identification
Ability to Track Leads who Click from Email Campaigns
Download Ping Now!
ORBTR Connect Annual
Annual Subscription
With FREE Setup and 2 Months FREE!
Get everything that comes with our $99/month plan
Plus 4 FREE Hours of Setup Assistance
And 2 Months of Service FREE with your Prepaid Subscription
SAVE $298 over our monthly plan in your first year!
Start Today!

All Paid ORBTR Plans include the Following:


Lead Tracking

Lead Tracking

Track browsing behavior of leads and visitors using your website

Manage/edit data and add notes

Receive real-time email alerts when a lead/visitor returns to your website

Add leads to ORBTR via Gravity Forms or JetPack form submissions, WooCommerce checkouts, or user registrations on your membership site

Add leads to ORBTR via blog comments

Add leads to ORBTR via links clicked from emails or email newsletters

Export leads to CSV for import into your CRM or email marketing system

All lead data stored and delivered securely via the ORBTR API

Orbits for Segmentation

Orbits for Segmentation

Filter leads and visitors based on a variety of criteria describing either who the individual is or how they use your site

Individuals are added to Orbits automatically in real-time

Trigger actions in based on an individual’s browsing behavior!

Customize Widgets + page/post content based on Orbits!

Landing Pages

Landing Pages

Customizable landing page template

Create a professional landing page in minutes

Use Gravity Forms or JetPack forms for lead generation

Campaign Manager

Campaign Manager

Manage all the assets for a camapign on a single screen

Email Marketing

Email Marketing

Customizable email templates

Create an email newsletter in minutes

Save your emails directly into MailChimp

Lead tracking integrated into all ORBTR templates!



Create and schedule MailChimp autoresponders

Edit and update messages on the fly

Full use of all ORBTR email templates + lead tracking

Prospecting Emails

Prospecting Emails

Create one-off/personal prospecting emails with tracking links

Schedule messages to send in the future

Schedule follow-up reminders for yourself

Message Center

Message Center

Create email message templates for use with any ORBTR email type

200+ integrations

200+ integrations

Integrate ORBTR lead tracking with over 200 services like Salesforce, Capsule, Insightly, Sugar CRM, MailChimp and more with!

Updates + Support

Updates + Support

Subscribers receive all ORBTR product updates automatically via WordPress » Active subscribers also receive technical support

Frequently Asked Questions

  • ORBTR is actually both. ORBTR installs on your website as a plugin and a few features like landing pages and mobile themes don’t require ongoing integration with the ORBTR API or any third party services.

    But lead tracking and lead management are delivered as a service through the ORBTR API as are software updates. Users that want to take advantage of these features will need to maintain their monthly subscription.

  • No, not at this time. It’s crucial to client success that ORBTR be setup properly and with free trials we are unable to ensure that a customer will be successful in implementing ORBTR. We do have several ways that customers can see ORBTR functionality in action before they buy though, by watching our videos, signing up for a demo or office hours session, or by downloading ORBTR Ping, our free plugin which includes a lightweight version of our lead tracking platform.

  • Yes, it will install on your WordPress website just like any other plugin. We will send you an API key and an account ID when you complete your order and you simply copy and paste that information into the ORBTR configuration screen. All of our plans include a 4 hour setup assistance engagement to help you get up and running quickly.

  • No, ORBTR is not a replacement for a Customer Relationship Management software (CRM for short). ORBTR’s strength is in helping you gather actionable data on leads and prospects while they are using your website. The data gathered by ORBTR is usable by over 20 popular CRMs though — including Salesforce, Highrise, Sugar CRM, Zoho and more — by way of our integration with Zapier.

  • Just sign up for a Zapier account and you will easily be able to integrate ORBTR lead data with many other popular online services like Salesforce, Highrise, MailChimp and Google Docs. Once you have an account set up, go to your dashboard and create a new Zap. ORBTR will be available as a “Trigger Service” on the left hand side of your screen. Follow the step-by-step instructions and you will have a working integration in a couple of minutes.

  • You can track leads through email. There is an option in the Configuration page to track leads within our Email Templates, or you can add tracking to the links you include in the email.

    For tracking leads through form submissions, ORBTR includes integrations with Gravity Forms (a premium/paid plugin) and JetPack (a free plugin). If your forms are created using JetPack, ORBTR will automatically track all submissions. If you are using Gravity Forms, the ability to activate tracking is available as an advanced form setting for all your forms.

  • You can set email notifications for just about any behavior a visitor might have on your site. Using our Orbits functionality to define behaviors, you can get notifications for all of the behaviors you designate or specify individual behaviors that trigger notifications.

  • To send email newsletters, your free MailChimp account will give you the API access you need to connect ORBTR and take advantage of those tools. Autoresponders (or drip emails) are only available to paid MailChimp subscribers, however. If you don’t have a paid MailChimp account, you won’t even see the options in ORBTR to create autoresponders.

    If you don’t use MailChimp for email marketing, you can use ORBTR email newsletter templates with other email marketing software though by importing the campaign using the permalink URL created when you save the email.But, ORBTR autoresponders, at this time, will only work with MailChimp.

  • ORBTR works best with WordPress version 3.5+.

    ORBTR functions completely independently from the theme, all we require is that your theme files include the  and  calls in the appropriate locations. This will be standard in most any professionally written theme. If your site runs the Thesis theme framework, you should read this post.

    Some themes (either off the shelf or through modifications) don’t load styles conventionally. Rather than loading styles conventionally, some do it by way of the wp_head tag, which is meant to be used by plugins to insert their code and styles into the templates.  When themes insert styles through the wp_head tag, they can forcing our landing page to break.

    Landing Page Compatability Settings, first introduced in ORBTR version 2.6.1, corrects this issue and allows you to shut off any scripts that are causing issues on landing pages WITHOUT impacting the rest of your site.

  • We have an affiliates page for those who want to earn a commission and a partners page for those who want to purchase our product directly for resell.


Want to see ORBTR for yourself? We’ll dive in with you for a live guided tour & consultation!

We’d be happy to give you a block of our time — no strings attached — to personally walk you through the most complete automation toolkit available for WordPress. And we’re happy to answer general or strategic questions about automation as well.

We have group webinar and shorter individual blocks available.

Just provide your contact information below and you’ll be able to select your appointment time on the next screen.

  • This field is for validation purposes and should be left unchanged.

What are people saying about ORBTR?

“We’ve been able to do everything with less work. ORBTR made it all easy and the results have been amazing!”

Denver Biz Tech Expo 

“Every one of our digital marketing actions with ORBTR has drawn maximum benefits.”

Platte River Networks

“Marketing automation has come to WordPress… I’ve had the plugin activated for two days and already am in love.”

Tech Blogger

“ORBTR is one of my favorite WordPress plugins. It packs a powerful marketing automation punch, giving WordPress even more power.”

Inbound Marketing Consultant